Amanda Baltazar

Articles by this author:

  • Tue, 07/05/2011 - 10:26am

    
The vitamin D category continues to grow. Category leader Nature Made from Pharmavite is on the cusp of launching a host of new products, including a Super D-Complex with magnesium, vitamin D chewable tablets and vitamin D with vitamin C and zinc.


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  • Tue, 07/05/2011 - 10:26am

    Ten years ago the word probiotics wasn’t known, and five years ago it was a new word to most Americans. But thanks to the marketing of Activia yogurt by Dannon, which started in 2006, these microorganisms have garnered national attention.

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  • Mon, 04/25/2011 - 6:01am

    Offering a holistic approach to health is the goal of K-VA-T Food City stores, integrating pharmacy, food and good living.


    To this end, last spring the chain launched NuVal, a nutritional scoring system that helps consumers make better food choices. The system was launched in all stores, and according to Don Clark, VP pharmacy services, it’s doing very well. 


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  • Mon, 04/25/2011 - 5:45am

    The brand-new Fresh Health Prescription Plan from Brookshire Grocery was rolled out on March 10. It’s a comprehensive prescription plan that shoppers in the chain’s new Fresh by Brookshire’s store, which opened in March 2010, can purchase for a $10 membership fee. 


    “The program covers generic and brand prescriptions at very competitive pricing compared to what they’d pay with insurance and third-party plans,” said Jim Cousineau, Brookshire SVP pharmacy operations.


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  • Fri, 02/18/2011 - 8:26am

    Technology is not only bringing more benefits to patients in the pharmacy, but it’s also offering them a host of products so they can be more involved in their health care. This was a theme at the National Council for Prescription Drug Programs’ educational summit, “Leveraging New Technologies: Impact on the Patient and the Healthcare Industry,” on Feb. 8 in Las Vegas.


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  • Sun, 07/20/2008 - 8:00pm

    Proposed Canadian government regulations look set to further delay the approval of generic drugs in...

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  • Sun, 04/20/2008 - 8:00pm

    Walgreens is partnering with the Colon Cancer Alliance to educate consumers about colon cancer and...

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  • Sun, 04/20/2008 - 8:00pm

    Medco Health Solutions has broken ground here on what will be the world’s largest automated...

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  • Sun, 08/12/2007 - 8:00pm

    Times are changing, and those changes can be seen in the branded drug industry. According...

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  • Sun, 08/12/2007 - 8:00pm

    Close to $63 billion worth of branded drugs are set to lose their patents between...

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