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The brave new world of health care

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WHAT IT MEANS AND WHY IT'S IMPORTANT — This is the beginning of the brave new world of health care — POST-reform. Because regardless of the direction health reform takes — whether it’s ObamaCare, RomneyCare or the Man-in-the-Moon-Care, there seems to be universal agreement that something needs to be done to improve access and affordability to care.

(THE NEWS: CVS Caremark's Brennan named to National Commission on Physician Payment Reform. For the full story, click here.)

That will mean a fundamental realignment of the incentives that drive the system. And there is a wide-scale belief that that will mean the end of fee-for-service reimbursement modeling to be replaced by a compensation system that is driven by patient outcomes.

It is believed that this shift will occur first among physicians and hospitals, and then eventually will impact all other stakeholders, including community pharmacy. What are you doing to prepare your company to compete in that new environment?

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