THOROFARE, N.J. — Checkpoint Systems on Thursday announced the expansion of its Enhanced Performance Label offering.
The Micro EP PST (Postage Stamp) Label is the smallest label of its kind on the market. With a 1-in. by 0.9-in. size (2.5 cm by 2.3 cm), the new label has been designed to protect small, high-value merchandise, such as cosmetic products, which are increasingly being targeted by thieves, according to the Global Retail Theft Barometer.
The Micro EP PST label provides protection with a 60% smaller footprint. The clear face of the label also allows for visible protection, showing that the label contains EAS.
Available in white, bar code and clear, the label can be customized with the merchandise brand and/or store name. It also is tamper-resistant, featuring a special adhesive which bonds to packaging, making it difficult to remove without causing damage and reducing its resale value.
“Today, effective security solutions should deliver more than just merchandise protection,” said Farrokh Abadi, president Shrink Management Solutions. “They should address retailers’ and brand manufacturers’ concerns with improving on-shelf availability, enhancing the shoppers’ experience and increasing sales. We have developed our latest Micro PST labels with these goals in mind.”