EL SEGUNDO, Calif. — Murad, whose skin care products are sold at such retail locations as Sephora and Ulta, has been named the official skin care partner of the Los Angeles Dodgers for the 2012 baseball season.
Murad will be providing skin care tips and sun protection advice along with product for the baseball team’s players and fans, with giveaways and promotions during all daytime home games throughout the 2012 regular season.
Through this partnership, Murad also will provide the club’s fans and team members with information on preventing sun damage, rooted in Murad founder Howard Murad’s three-pronged, Inclusive Health approach — topical, internal and emotional care. Murad’s Inclusive Health philosophy works to improve cellular health, which ultimately yields better sun protection through a stronger barrier function and healthier cells.
“As an avid Dodger fan, it is a privilege to partner with this legendary baseball team to provide education on ways to protect against sun damage, and the importance of health and wellness, both internally and externally,” Murad stated. “Many people view skin care as simply cosmetic. My hope is that through this partnership, we will be able to further change the way people view skin care, helping fans to realize that your skin really is an overall reflection of the state of your health and that sun protection is an essential component of maintaining a healthy lifestyle.”
Murad also has been named the presenting sponsor of the Mother’s Day home game on May 13. During this game, Murad and the Los Angeles Dodgers will be giving away tote bags with a special Murad offer to the first 20,000 fans. For the third year in a row, Murad is partnering with the Dodgers to provide skin care and sun protection products to the franchise and its fans.