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Nature's Gate, Radius co-promote oral care products

CHATSWORTH, Calif. — In an effort to educate and encourage natural product users to take a more holistic approach to oral care regimens, Nature's Gate will partner with Radius toothbrushes during the month of February to offer discounts on both brands' products via each other's websites.

During the month, in recognition of National Children's Dental Health Month, Nature's Gate will offer 40% off of a Radius purchase with every Nature's Gate order placed via ShopNatures-Gate.com. Radius also will offer 40% off of a Nature's Gate toothpaste purchase with every toothbrush purchase made via its website, RadiusToothbrush.com.

"We chose Radius as a partner because we share important core values: the desire to both promote the health and well-being of the end user, as well as that of the environment," stated Jennifer Schweitzer, Nature's Gate brand manager. "In addition to promoting oral health, both brands incorporate environmentally friendly materials into their products and packaging, including natural, recyclable and post-consumer recycled materials."

Nature's Gate toothpastes include the AntioxiDental blend of seven oral health botanicals that are designed to work to protect teeth and soothe gums. Ginger and bisabolol, derived from the candeia tree, work synergistically to help reduce gum irritation and inflammation. Cranberry, pomegranate and white tea help prevent bacteria from forming on teeth, inhibiting gum disease. Grapeseed extract helps reduce the level of bad-breath-causing bacteria as aloe vera's antiseptic properties fight germs while soothing gums. All of the products also include a new, gentle, biodegradable and sulfate-free surfactant system derived from coconut oil.

Nature's Gate toothpaste collection contains 100%-natural flavors and is free of fluoride, sulfates, parabens, phthalates, artificial flavors, sweeteners, colors and animal byproducts, and is not tested on animals. The Nature's Gate toothpaste collection is packaged in cartons printed with soy ink, made from 100% recycled material, of which at least 50% is post-consumer recycled.

Source reduction is a major philosophical component of Radius' design approach. Radius makes its own products, recycling all imperfect products and producing no waste materials, the company stated. The toothbrush is made of cellulose, derived from sustainable-yield forests. All packaging is recycled and/or recyclable.

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