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American Greetings’ new Ready Set Blow greeting card line offers all the fun of blowing out the candles and making a wish.
The cards deliver a multisensory experience with the recipient prompted to blow on the card upon opening it. A special sensor is then activated, making the festive scene come to life with LED lights, as well as either a birthday song or sound.
The line of six designs began shipping to all channels of distribution in mid-March and retails for $6.99.