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NEW YORK — Syneron Beauty has announced the launch of the Pearl Brilliant White Ionic Teeth Whitening system, which according to the manufacturer, features its patented ionic technology — the first new at-home teeth whitening technology to be cleared by the FDA in more than a decade.
In a clinical study, the system was shown to provide maximum whitening results of up to 10 shades after 50 minutes of treatment with virtually no sensitivity, the company stated.
The device uses a micro-current to activate Pearl's Ionic Whitening Gel, allowing it to penetrate deep within the enamel to erase years of embedded stains without sensitivity or irritation, according to the company. Clinical studies reportedly indicate that using Pearl's ionic technology delivers double the maximum whitening results by 100%, compared with non-ionic whitening treatments.
Pearl provides whitening with a double-biting, hands-free mouth tray that is designed to treat the front, back, top, bottom and in between the teeth. Both Brilliant White and Gentle White kits include the Pearl mouthpiece and 20 gel tubes of the Ionic Whitening Gel.
The recommended protocol is to treat for five minutes, twice daily, for five days (10 treatments total). It is recommended to use a Pearl Ionic Whitening Gel Booster Kit (available in Gentle and Brilliant formulas) every three months or as needed.
Syneron Beauty entered the oral care category last year with the introduction of the Tanda Pearl Ionic Teeth Whitening System. With new clinical study data on the efficacy of ionic technology and solutions in the category, Syneron Beauty created the Pearl brand, focused solely on adding new innovation to its portfolio of cosmetic oral care products.
Pearl Ionic Teeth Whitening Systems, Brilliant White and Gentle White, became available in April at such prestige beauty retailers as Ulta Beauty.