Content about Brand valuation

May 22, 2012

Walmart tops list of most valuable retail brands

Walmart topped the list of retailers on the BrandZ Top 100 Most Valuable Global Brands, according to a study commissioned by WPP Group and conducted by Millward Brown Optimor.

February 21, 2012

Interbrand reveals top U.S. retail brands for 2012

While Walmart maintained the No. 1 position on Interbrand's "U.S. Most Valuable Retail Brands" list for 2012, several other retailers are moving up the ranks.

October 17, 2011

Kellogg receives honors for strength of company, brands, corporate responsibility efforts

Kellogg recently was recognized for the strength of its company, its brands and corporate responsibility efforts.

April 1, 2011

Interbrand ranks top U.S. retail brands

Some of the nation's most popular retailers earned a spot on Interbrand's annual ranking of the 50 most valuable U.S. retail brands.

March 18, 2010

Walgreens, CVS/pharmacy named among 'most valuable brands' in America

A global branding consultancy firm released its "most valuable brands" report last week, naming two...