Mars Chocolate North America introduced the Marathon Smart Stuff bar, a snacking solution that contains such healthful ingredients as dried fruits and nuts, and is fortified with a blend of eight essential vitamins and minerals.
SnackWell’s has overhauled its line of products for women with new portioned, indulgent snacks. The brand, which is owned by Kraft Foods, said the latest SnackWell’s treats will range from 100 to 150 calories per pack.
New twists on classic candy brands helped propel dollar sales in the chocolate candy segment ahead nearly 10%. An increase in prices contributed to the dollar sales gain, but a big boost came from line extensions and limited-edition flavors.