Content about Fragrances

May 31, 2010
P&G highlights product innovations in this month's BrandSaver

Procter & Gamble is gearing up to release its June BrandSaver coupon booklet this weekend,...

March 14, 2010
Old Spice gets 'fresh'

Procter & Gamble's Old Spice brand has launched the new Fresh Collection, a line of...

March 9, 2010
Helen of Troy acquires Pert Plus, Sure brands

Helen of Troy has reached an agreement to acquire the Pert Plus hair care and...

February 28, 2010
Men’s grooming awash with innovative launches

For those personal care manufacturers looking to appeal to men, the potential “is staggering,” thanks...

January 25, 2010
Febreze adds new scent to Destination collection

Febreze has added a new scent to one of its home fragrance lines, inspired by...

September 10, 2009
Axe Detailer Shower Tool

A cool new shower sponge for guys -- aptly dubbed the "Axe Detailer Shower Tool"...

February 13, 2008
Axe debuts body fragrance, pocket-sized spray

Unilever’s Axe brand for men is launching for 2008 an all-over body fragrance and a...

February 12, 2008
Study finds more than 170 million U.S. consumers use beauty products

According to a recently released report by The NPD Group, a provider of consumer and...

October 23, 2007
Inter Parfums reaffirms 2007 guidance, announces new products

In announcing third-quarter results, perfume and cosmetics manufacturer and distributor Inter Parfums reaffirmed its full...

October 7, 2007
Unilever to market Axe shower gel with new ad campaign and packaging

With revamped packaging and a new campaign, featuring actor David Spade, Unilever is hoping to...

September 25, 2007
Usher and Liz Claiborne launch new fragrances

R&B artist Usher has teamed up with Liz Claiborne to launch Usher for Men and...

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