Joel Carden, EVP of Pacific World, recently talked with Drug Store News about the high-growth nail category to share his insights on how retailers can successfully enter the at-home gel polish space and how Pacific World's gel polish technology, SensatioNail, is helping to fuel growth.

The product is an extension to the line of recently launched compact beauty products, which includes the Precision Body Shaver, Precision Facial Hair Trimmer, Heated Eyelash Curler and Compact Battery-Powered Toothbrush.

Coty's Sally Hansen brand has officially announced the November launch of its new Salon InstaGel Strips and Salon GelPolish, the latest entry into the growing at-home gel polish market.

Pacific World's at-home gel polish brand SensatioNail has announced the launch of SensatioNail French manicure gel polish in clear and sheer pink, and French manicure tips.

The nail color segment continues to experience double-digit growth as beauty mavens go for daring colors and bold, creative nail art. The nail art craze is now hitting the at-home gel manicure systems.

Maybelline New York is taking a new approach to mascara with Mega Plush by Volum’ Express — the brand’s first gel-mousse mascara.


The Hain Celestial Group, a maker of natural personal care products, announced the debut of more than 20 new personal care products at the Natural Products Expo West earlier this month, as well as more than 90 product reformulations to the NSF/ANSI 305 Standard for Personal Care Products Containing Organic Ingredients.

Multicultural hair care company, Ampro Industries, whose products are sold in mass market and beauty supply stores, has announced the development of its newest formula: Ampro Pro Styl Olive Oil styling gel.

Gel manicures are one of the more popular salon services in the professional market, and now beauty mavens can create the look at home — for a fraction of the price — thanks to several new innovations hitting the mass market.

Red Carpet Manicure is bringing the professional salon experience to the mass market with its new at-home LED gel polish manicure and pedicure system.

Personal care products company Max Green Alchemy has expanded its Scalp Rescue hair care portfolio with the launch of the new Matte Paste hairstyling product.