Content about General Nutrition Centers

May 8, 2012
Bainbridge & Knight target fitness conscious with new weight management product

Bainbridge & Knight on Tuesday announced the GNC-exclusive launch of Lichi Elite Series, a weight management brand formulated for use by experienced body builders and competitive athletes.

May 2, 2012
GNC signed as presenting sponsor at ESPN's 2012 ESPNHS Games

ESPN on Wednesday announced that GNC will headline the 2012 ESPNHS Games as presenting sponsor.

April 26, 2012
Shadow Beverages launches 14-SKU GNC-branded sports nutrition RTDs

Shadow Beverages and GNC on Thursday launched a ready-to-drink GNC beverage line now available across Arizona and Nevada store locations.

April 20, 2012
Forgiven makes way to Duane Reade stores

Forgiven Bottling Group is bringing its alcohol metabolizer to Duane Reade stores.

April 18, 2012
Mark Wahlberg, GNC team on Marked sports nutrition line

GNC on Wednesday announced its partnership with actor/producer Mark Wahlberg on the launch of Marked, a new nutritional supplement line designed to meet the demanding lifestyles of fitness consumers.

April 13, 2012
Expanding fitness focus

Fitness sells. And with the number of seniors looking to maintain their health and wellness by staying active, fitness sells well. 


April 9, 2012
GNC introduces app for Android, iPhone

GNC has introduced a new, free mobile application for Android and iPhone devices.

February 3, 2012
Performance booster supplement DMAA draws national media attention

The Department of Defense investigation's of a sports supplement ingredient — associated with the death of two soldiers — has been making headlines in the past week as the U.S. Military's independent paper Stars & Stripes ran an update of the news on Jan. 29 and the New York Times picked up on the story Feb. 2.

January 18, 2012
Alex Morgan, Heather Mitts to serve as GNC LiveWell brand ambassadors

GNC announced that two U.S. Women's National Soccer Team players will serve as GNC LiveWell brand ambassadors.

January 12, 2012
Fembody signs Abdul as celebrity spokeswoman

Fembody Nutrition on Monday named Paula Abdul their national celebrity spokeswoman for its line of nutritional supplements formulated for women and sold exclusively through GNC.

September 28, 2011
Sports journalist Jenn Brown joins team GNC LiveWell

GNC Holdings on Wednesday announced that Jenn Brown, two-time Emmy Award-winning sports journalist, has joined the GNC LiveWell team as its newest brand ambassador.

September 14, 2011
Zon Fitness featured at Rite Aid

The Rite Aid here in Linglestown, Pa. now features eight linear feet of get-fit products just outside of its GNC store-within-a-store space.

September 7, 2011
GNC announces sponsorship of Wounded Warrior golf outing

GNC on Monday announced that it again is partnering with the Western Pennsylvania Committee of the Wounded Warrior Project as lead sponsor of its annual golf outing to be held Sept. 19 at the Diamond Run Golf Club in Sewickley, Pa.

September 1, 2011
Bazi Natural Energy Shot expands distribution

Bazi has brought its energy shot product to Rite Aid locations that feature store-within-a-store GNC LiveWell shops.

August 24, 2011
GNC acquires online vitamin discounter

Specialty retailer GNC on Tuesday announced it has agreed to acquire LuckyVitamin.com, an online discount retailer of branded nutritional supplements.

August 22, 2011
Volleyballer Nora Tobin joins GNC LiveWell team

GNC on Monday named Nora Tobin — competitive beach volleyball athlete, National Academy of Sports Medicine-certified professional trainer, yoga instructor and upcoming author — to the specialty retailer's GNC LiveWell team as its newest brand ambassador.

July 25, 2011
Segmentation strategies add up


The 19th century British writer William Hickson may have written, “If at first you don’t succeed, try, try, try again,” but he only had half the story. By all means, try again, but don’t do the same thing over and over and expect different results.


July 13, 2011
GNC management makeover continues

GNC on Tuesday continued its management makeover with the promotions of Jeffrey Hennion and Darryl Green and the announced resignation of COO David Berg.

July 5, 2011
Thomas Dowd steps in as GNC's chief merchandising officer

Thomas Dowd has been named GNC EVP, chief merchandising officer and general manager, the company announced in a Securities and Exchange Commission filing Friday.

June 21, 2011
Beth Kaplan steps down at GNC

General Nutrition Centers announced that its president and chief merchandising officer has resigned.

June 20, 2011
MMA Elite Series powered by MusclePharm supplements line to make debut

MusclePharm has introduced a sports nutrition supplements line through a licensing deal with MMA Elite of Ultimate Brand Management.

June 15, 2011
Urinozinc expands retail distribution to GNC

A dietary supplement that is designed to alleviate the symptoms of an enlarged prostate has arrived at GNC.

June 13, 2011
BluScience supplement line to be sold at GNC

ChromaDex on Monday announced it will launch a supplement line in GNC called BluScience in July.

May 26, 2011
GNC adds PayPal’s Mobile Express Checkout

General Nutrition Centers has added PayPal's Mobile Express Checkout to its mobile site.

May 23, 2011
GNC-branded product portfolio gets boost with help from Shadow Beverages and Snacks

GNC on Monday announced an exclusive licensing agreement with Shadow Beverages and Snacks, the producer and distributor of Ironclad Energy + Hydration and No Fear Energy drinks.

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