Executives from RH Labs last week unveiled the company's $5 million marketing campaign in support of its expanded distribution of Forgiven, an alcohol metabolizer, at the ECRM Vitamin, Diet & Sports Nutrition EPPS conference.
Former NBA bad boy Dennis Rodman, who most recently appeared on VH1's "Celebrity Rehab," earlier this month helped launch Applied Food Sciences' hangover relief remedy G-Tox the Hangover Blocker through appearances on the talk show circuit.