Through a $100,000 gift to the Fashion Institute of Technology, an endowed scholarship has been established by cosmetics executive Leslie Blodgett, creator of BareMinerals and executive chairman of Bare Escentuals.
To better connect with today's beauty consumers, mass market retailers should consider implementing a multisensory playground or a "BeautySphere," engaging them with a calendar of in-store pop-up activities and implementing a "roving endcap" as a cost-effective way to execute new ideas and highlight new products. Those were just some of the ideas that emerged Thursday evening during the Fashion Institute of Technology Class of 2011 Capstone presentations and graduation reception in New York.
