Content about Loyalty

April 2, 2013

Walgreens expands 'get fit' incentives tied to company's loyalty program

Walgreens on Tuesday announced that walking, running and weight management goals can be logged and tracked through Steps with Balance Rewards, the retailer's customer loyalty program.

August 24, 2012

Walgreens weeks away from entering the loyalty program market with Balance Rewards

Details of Walgreens' new loyalty card — Balance Rewards — that's debuting next month were revealed in a New York Times report.

March 20, 2012

Sam's Club leads in customer loyalty rankings

Sam's Club has the most loyal customers, according to a new study by the Temkin Group.

October 14, 2011

Rite Aid's Wellness+ loyalty program wins 2011 LEADER Award

Rite Aid's customer loyalty card program has received recognition from a trade organization that focuses on marketing practices that use technology, Rite Aid said Friday.

September 7, 2011

Study: CPG brands grow slightly but battle consumer defection, loyalty erosion

Total revenues of the top 100 brands in the nationwide Catalina Network of food, drug and mass grew by just 0.7% during the 12-month period ended in early July, according to new research by Catalina.

March 17, 2011

Some loyalty programs miss mark among consumers, study finds

A report released Tuesday by payment system provider ACI Worldwide found that many retail loyalty programs leave consumers feeling underappreciated, and many consumers are enrolled in a program they don’t completely understand.

November 17, 2010

New Mintel research sheds light on customer-loyalty program relationship

Instant gratification translates well among customers that seek incentives for their participation in loyalty programs,...