Walgreens on Tuesday announced that walking, running and weight management goals can be logged and tracked through Steps with Balance Rewards, the retailer's customer loyalty program.
Details of Walgreens' new loyalty card — Balance Rewards — that's debuting next month were revealed in a New York Times report.
Sam's Club has the most loyal customers, according to a new study by the Temkin Group.
Rite Aid's customer loyalty card program has received recognition from a trade organization that focuses on marketing practices that use technology, Rite Aid said Friday.
Total revenues of the top 100 brands in the nationwide Catalina Network of food, drug and mass grew by just 0.7% during the 12-month period ended in early July, according to new research by Catalina.
A report released Tuesday by payment system provider ACI Worldwide found that many retail loyalty programs leave consumers feeling underappreciated, and many consumers are enrolled in a program they don’t completely understand.
Instant gratification translates well among customers that seek incentives for their participation in loyalty programs,...