Beauty trends are as much a reflection of the consumer's state of mind as they are a reflection of the technological innovations put forth by research-and-development teams at laboratories around the world. While consumers are not able to verbalize their expectations for the ideal product that will fulfill their needs, they are able to pinpoint gaps with their unmet needs through their purchasing patterns.
As tattoos increasingly penetrate mainstream culture, Wrenchers Body Shop has seen an uptick in sales within the body art industry of its Hands Maid and Babied Hands line of botanical skin care launched in early 2012, and now the company is seeking manufacturer representatives to assist in marketing.
What’s the buzz in beauty? Walking the NACDS Marketplace show floor, there is definitely more of the same old same old, but DSN beauty expert Antoinette Alexander found several products she thinks will make the cut.
Fresh is driving new trips to drug stores — there is no denying. But, in general, drug stores have been good at creating more reasons to shop their stores. DSN identified a few hot consumables and GM products that are likely to help grow impulse purchases.
Derma e Natural Bodycare, a maker of natural skin care products, has hired a North American beauty sales manager to help bolster sales and awareness of its natural facial care brand in the United States.
Avado Organics, a maker of natural skin care products, has teamed up with Nutritional Products International, which provides brands with sales and distribution services, to distribute its product across the United States.