Content about New Products

March 8, 2013
Wrigley plans caffeinated gum launch next month

Wm. Wrigley Jr. Co. is launching a new chewing gum that comes with a kick.

March 7, 2013
Aunt Jemima introduces new bite-size Lil' Griddles line

The new line comes in three varieties: Aunt Jemima Frozen Blueberry Mini pancakes, Aunt Jemima Frozen Original Mini pancakes and Aunt Jemima Frozen Cinnamon French Toast Sticks.

March 7, 2013
Bounty introduces cloth-like DuraTowel

Bounty, a Proctor and Gamble brand, has unveiled the new DuraTowel, a cloth-like paper towel designed to use instead of reusing dishcloths, which the company said can redeposit millions of germs after just one use.

March 7, 2013
Heel introduces new cold remedy brand portfolio, refreshes Traumeel analgesic packaging

Heel on Thursday announced the launch of the Reboost cold and flu product line and new packaging for the Traumeel pain relief product line.

March 7, 2013
Morton Salt makes entry into Epsom salt category

Morton Salt on Thursday introduced a new line of Natural Epsom salt products, marking its first foray into the health and beauty category.

March 7, 2013
Nelsons launches Rescue Pearls for stress relief

Nelsons launched Rescue Pearls, dissolvable gel capsules that provide relief from daily stress.

March 6, 2013
Dermablend announces new tool to cover scars, unwanted tattoos

Dermablend announced the new Quick-Fix Illuminator, a multipurpose concealer and highlighter that brightens the complexion of the skin with the click of a pen.

March 6, 2013
Gerber introduces meals for toddlers

Nestle's Gerber division has introduced a line of mix-and-match foods for toddlers, the company said Wednesday.

March 6, 2013
MOM Brands adds new ready-to-eat cereals

MOM Brands announced new additions to its brand portfolio with Spooners ready-to-eat cereals. They are available in Mixed Berry Multigrain, Cinnamon Multigrain, Frosted Multigrain and Chocolate with Chocolate Chips.

March 6, 2013
New Cape Cod potato chips trim the fat again

Snack maker Snyder Lance has introduced a new Cape Cod brand potato chip flavor to its reduced-fat line of chips: 40% Less Fat Sea Salt & Cracked Pepper.

March 6, 2013
Nexafed gains distribution in Kerr Drug

Acura Pharmaceuticals announced that its next-generation pseudoephedrine with abuse-deterrent technology will now be stocked by North Carolina's Kerr Drug.

March 5, 2013
Abbott to launch Kidz ZonePerfect bars in April

Abbott on Monday introduced a new line of nutrition bars for active kids branded Kidz ZonePerfect.

March 5, 2013
Amneal ships opioid-dependence drug

Amneal Pharmaceuticals has started shipping a drug used to treat opioid dependence, the company said Tuesday.

March 5, 2013
Chummies reinvents the classic friendship bracelet

Chummies, an innovative friendship bracelet, hit the market on Tuesday. The silicone, latex-free interlocking bracelets are sold in pairs and can be pulled apart to give to various close friends, or "chums."

March 5, 2013
Dr. Reddy's launches generic cancer drug

Generic drug maker Dr. Reddy's Labs has launched a drug used to treat certain cancers, the company said Tuesday.

March 5, 2013
Ranbaxy to market antidepressant drug

Ranbaxy Labs will market a drug for depression under an agreement with another company, the drug maker said Tuesday.

March 4, 2013
Beiersdorf introduces Nivea Lip Butter

Beiersdorf has introduced its new Nivea Lip Butter line, which includes shea butter and almond oil, the beauty product company said.

March 4, 2013
Cheetos introduces Mix-Ups snack mixes; Chester Cheetah joins Twitter

Cheetos is mixing things up with its new Cheetos Mix-Ups snack mixes, which combine four Cheetos snack flavors in various shapes in one shareable bag. The brand, part of PepsiCo's Frito-Lay division, also announced that its spokescat, Chester Cheetah, has joined Twitter as @ChesterCheetah and is asking fans to tweet their opinions of the new snack.

March 4, 2013
Erba Vita preparing to launch Italian supplement line into U.S. market

Erba Vita announced its entry into the U.S. market with a line of supplements, including Propolis, a resinous material collected by honeybees from tree buds and other plant sources shown to benefit the immune system.

March 4, 2013
L'Oréal Paris releases new mascara, digital campaign

In celebration of its recently launched Telescopic Shocking Extensions mascara, a new mascara that delivers the look of lash extensions, L'Oréal Paris is kicking off a nationwide digital contest inviting consumers to snap and upload a photo to LorealGetNoticed.com for the chance to be named the next "face" of L'Oréal Paris.

March 4, 2013
Red Bull Editions hit retail shelves

Red Bull Energy on Monday introduced nationwide three new flavors: cranberry, lime and blueberry. In new red, silver and blue cans, the Editions from Red Bull provide the same energy and effect of the original, but with a taste for every palate.

March 4, 2013
Smartphone app provides 'e-visits' to doctors

A system for connecting doctors with patients via smartphone is being presented at a healthcare information technology conference this month.

March 4, 2013
True Drinks launches kids' Aquaball healthy beverages

True Drinks, a healthy beverage provider, has launched a new marketing campaign behind its Aquaball healthy kids' drinks in support of First Lady Michelle Obama's "Let's Move!" healthy food and exercise campaign to battle childhood obesity.

March 4, 2013
YoKids drinkable smoothies hit store shelves

Stonyfield recently launched two drinkable yogurts just for kids, each made with real organic fruit and vegetable purees: Strawbana and Very Berry.

March 1, 2013
FDA approves Abilify Maintena for schizophrenia

The Food and Drug Administration has approved a once-monthly treatment for schizophrenia.

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