Nielsen Holdings named Karen Kornbluh its EVP external affairs, effective immediately.
The global market research firm Harris Interactive on Monday announced that it has entered into a definitive merger agreement to be acquired by Nielsen Holdings.
Efficient Collaborative Retail Marketing announced that BV Investment Partners has become ECRM’s majority shareholder, effective immediately. Greg Farrar was named ECRM's CEO.
Crossmark, a sales and marketing services company, has appointed Jim Rose as president of marketing services.