Content about Northwestern University

November 15, 2012
Blistex launches two new lip balms as cold front advances through Northeast

Blistex on Thursday announced the launch of Moisture Melt and Simple and Sensitive lip balms.

October 19, 2012
JAMA: Director of tobacco research suggests most benefits outweigh risks when considering cessation

Smokers who have been unsuccessful to date in trying to kick the nicotine habit may be able to stop smoking by combining two smoking cessation approaches, according to a report published in the Oct. 17 issue of JAMA.

August 7, 2012
QI initiative seeks to provide patients with clearer medication information at the pharmacy

A new quality improvement initiative that aims to disseminate newly designed patient medication information to patients filling prescriptions at participating pharmacies has been launched.

July 24, 2012
Court rules in favor of Pfizer, Northwestern University in Lyrica patent case

A district court ruled in favor of Pfizer and Northwestern University in a patent infringement case relating to Lyrica (pregabalin).

May 14, 2012
Visual cues, comparison shopping can sway shoppers to switch brands, research finds

New research that will appear in the upcoming issue of the Journal of Marketing Research explores consumer sentiment over the extension of a premium brand outside of its typical category.

March 23, 2011
Lip care falls by wayside among women, Blistex finds

Almost all women take on at least one preventive health-and-wellness measure in the morning to start their day, but only half apply lip balm to protect their lips from dryness and sun damage.

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