Sam’s Club has made some expansive personnel and strategy changes focused on merchandising on the same day that Walmart announced job cuts at its home office in Bentonville, Ark.
Follow all of Drug Store News’ live, on-site coverage of the Global Market Development Center 2015 Health Beauty Wellness Conference in Phoenix, Ariz.
The long-rumored cuts were detailed in an internal memo with the subject line “a company positioned for the future,” that Wal-Mart Stores, Inc., President and CEO Doug McMillon distributed to the company’s home office employees on Friday.
The store, located in a $94 million mixed-use center in downtown Newark, delivers a major supermarket to a food desert, but it also aims to be a one-stop destination that brings much-needed categories to a diverse market.
“What’s in greatest demand today isn’t more data, but synthesis — understanding what’s next, crossing boundaries and being able to combine different pieces into an interesting new whole.” That’s what Dan Mack, managing director of the Mack Elevation Forum, asked attendees to do at Friday’s exclusive, one-day summit co-hosted by Mack Elevation Forum and Drug Store News at Kevin Taylor’s at the Opera House in Denver.
In the next several years, millennials will represent 30% of dollars coming into consumer package good companies. As a result, its up to brand marketers to figure out how to reach millennial consumers.