Styling brand Göt2b has introduced its new Göt2b Powder’ful Back 2 Bed Texture powder, a styling powder that promises to deliver just-rolled-out-of-bed, perfectly tousled locks.
Models that hit the runway for the Z Spoke Zac Posen show during New York Fashion Week had their tresses styled with Göt2b products, thanks to celebrity stylist Larry Sims.