The Bee Bald Man Care Products, a skin care line for men without hair, has joined forces with Knock Out Representation and a number of Ultimate Fighting Championship fighters for the nationwide launch of its collection of products.
Consumer products company Spectrum Brands Holdings has acquired a 56% interest in Shaser Bioscience, a privately held developer of energy-based, aesthetic dermatological technology for home use devices, for $50 million in cash.
As part of its support of the Paralympic Games, Procter & Gamble, a worldwide Olympic partner, has announced a grant of $50,000 to fund youth sports programs targeting children with physical disabilities.
In honor of American athletes competing in this summer’s Olympic Games, Procter & Gamble, a Worldwide Olympic Partner, has teamed up with Walmart to bring the “Tour of London” to the United States via a recreation of London.
Natural Product Solutions last month announced its partnership with four-time NBA champion, television personality and health-and-wellness enthusiast John Salley on a line of natural supplements called VirMax.
Procter & Gamble’s Old Spice is celebrating its new Champion scent and the London 2012 Olympic Games by partnering with Team USA table tennis representative Timothy Wang, who will look to secure the USA's first-ever medal in table tennis at this year's London 2012 Olympic Games.
Procter & Gamble’s CoverGirl brand has signed U.S. Olympic hopefuls Jennifer Kessy (women’s beach volleyball) and Marlen Esparza (women’s boxing) to represent the beauty brand. In addition, LashBlast Volume and Outlast All-Day Lipcolor will be available in special, limited-edition packaging to honor both women as they compete in the London 2012 Olympic Games.
Listerine and Reach are helping to improve consumers' oral health habits by supporting the American Heart Association's heart healthy living initiative, "My Heart. My Life," and have tapped Olympic snowboarder Gretchen Bleiler to spread the word about brushing, flossing and rinsing each day as an important part of a good oral health lifestyle.