Coca-Cola has filed a patent application with the U.S. Patent and Trademark Office for a new sugar-free beverage with added fiber, according to a report from the Atlanta Business Chronicle.

Costco will replace Coke with Pepsi at its in-store lunch counters, according to published reports.

Coca-Cola and Sanofi are partnering to launch a line of "beauty drinks" in France under the Oenobiol Beautific brand. The drinks claim to "help strengthen hair and nails, embellish skin, lose weight and improve vitality."

Coca-Cola has announced new leadership appointments to support the company's new global operating structure.

Sport and energy drinks are the hot spots of the beverage category. The sport segment, powered by such low-calorie products as PepsiCo’s Gatorade G2 and Coca-Cola’s Powerade Zero, has continued to register double-digit sales increases.


Coca-Cola has streamlined its operating structure and the senior leaders for those businesses, the company said.

Coca-Cola is giving fans a chance to get an insider's look at Team USA through its London 2012 Olympic Games campaign.

Coca-Cola announced it will distribute a dairy product that is produced and marketed by Fair Oaks Farms Brands, a collective of American family farmers.

Coca-Cola reportedly is gearing up to roll out mid-calorie beverages in select markets.

Carbonated beverage sales may be flat, but new low- and no-calorie introductions, and a bigger marketing spend, could mean the category may have some sparkle left.

Barq's is paying homage to its Gulf Coast heritage by introducing a new design on all of its products' packaging.

The charitable arm of Coca-Cola has donated $60,000 to three Atlanta-based organizations that aim to reduce hunger.