Content about The Coca-Cola Company

August 10, 2012

Fuze has launched a new collection of teas and juice drinks.

July 30, 2012

Coca-Cola has streamlined its operating structure and the senior leaders for those businesses, the company said.

July 25, 2012

Coca-Cola has launched its Move to the Beat campaign across more than 100 countries, which marks the brand's largest-ever Olympic Games activation.

July 5, 2012

Coca-Cola is giving fans a chance to get an insider's look at Team USA through its London 2012 Olympic Games campaign.

June 25, 2012

Executives from Coca-Cola and Facebook on Monday morning shared social media best practices and strategies here at NACDS Marketplace 2012.

June 21, 2012

Coca-Cola announced it will distribute a dairy product that is produced and marketed by Fair Oaks Farms Brands, a collective of American family farmers.

June 21, 2012

There’s plenty of pep left in energy drinks. “Energy drink performance accelerated in 2011, and we expect strong growth once again in 2012,” said Gary Hemphill, SVP of Beverage Marketing Corp.’s information services division

May 15, 2012

Coca-Cola reportedly is gearing up to roll out mid-calorie beverages in select markets.

April 11, 2012

Bi-Lo and Coca-Cola on Tuesday announced their partnership with the USO to support its Operation Phone Home program, which connects troops deployed overseas with their families back home through, among other things, a private phone network.

March 27, 2012

Carbonated beverage sales may be flat, but new low- and no-calorie introductions, and a bigger marketing spend, could mean the category may have some sparkle left.

March 22, 2012

TheraPearl on Wednesday named Daniel Baumwald president and Thomas Keeney VP sales.

February 16, 2012

Barq's is paying homage to its Gulf Coast heritage by introducing a new design on all of its products' packaging.

January 17, 2012

Former Revlon executive Jack Stahl has been appointed to Saks’ board of directors, effective Jan. 16. He also will serve on the audit committee of the board.

December 23, 2011

The charitable arm of Coca-Cola has donated $60,000 to three Atlanta-based organizations that aim to reduce hunger.

December 15, 2011

In an effort to support its long-term commitments through sustainable practices in sourcing and packaging supply, Coca-Cola has inked partnership agreements with three biotechnology companies to commercialize the brand's PlantBottle packaging.

December 15, 2011

Coca-Cola on Thursday announced that Geoffrey Kelly will be retiring from his post as SVP and general counsel.

December 5, 2011

Coca-Cola is turning its cola cans white this holiday season to benefit the World Wildlife Fund. The company is committing up to $3 million to WWF’s polar bear conservation efforts and is asking fans in the United States to join the “Arctic Home” campaign by texting donations to help protect polar bear habitats.

December 2, 2011

Shortly after announcing the debut of its frosted white holiday packaging, Coca-Cola will pull the look in favor of its iconic red can.

November 23, 2011

Coca-Cola has tapped pop star Natasha Bedingfield for its 2011 fully integrated holiday marketing campaign.

October 25, 2011

Coca-Cola's classic red cans are getting a new look to reflect the brand's partnership with the World Wildlife Fund.

September 23, 2011

Coca-Cola has reduced the price of its mini cans.

September 23, 2011

Coca-Cola has teamed up with United Nation's organization UN Women to promote women's economic empowerment.

August 16, 2011

After announcing that it would roll out a 1.25-liter package for several of its soft drink brands, Coca-Cola reportedly also is revamping its Diet Coke cans, according to a published report.

August 10, 2011

A new report by CompaniesAndMarkets.com projected the nutraceuticals market will reach $207 billion by 2016, thanks to an increased demand in functional food, beverages and supplements.

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