Content about ambassadors

December 9, 2011
Pfizer debuts Advil testimonial starring Jon Bon Jovi

Pfizer Consumer Healthcare on Thursday unveiled a Jon Bon Jovi testimonial as its latest commercial that's part of its "Advil Stories" campaign.

December 5, 2011
Tablets, mobile apps transform pharmacy

When someone says “pharmacy automation and technology,” the image that most likely springs to mind is a pharmacy robot dispensing pills in a bottle or pharmacists managing operations or looking at patients’ medical records and electronic prescriptions with the latest pharmacy software.


November 17, 2011
PwC: Retailers should enhance services to boost customer experiences

Consumer loyalty isn't driven by rewards programs but shopping experiences that create strong psychological connections, according to a new report from PwC.

November 4, 2011
ReportersNotebook — Beauty Care, 11/14/11

Unilever has agreed to acquire Russian beauty company Concern Kalina, which significantly will strengthen its foothold in skin care and hair care in Russia.

October 10, 2011
Clearasil using Facebook to find consumer brand ambassadors

Reckitt Benckiser’s Clearasil skin care brand has launched a Facebook search for consumer brand ambassadors.

August 31, 2011
Downy looks to break Guinness World Record in Canada

Downy is seeking to break a Guinness World Record for the most hugs given in eight hours by a team.

August 10, 2011
Actresses Emma Stone, Olivia Wilde named the new faces of Revlon

Revlon has signed celebrities Emma Stone and Olivia Wilde as global brand ambassadors for the Revlon brand.

August 10, 2011
Save-A-Lot hits the road to promote grocer as a value destination

Save-A-Lot, the hard-discount, limited-assortment grocery chain owned by Supervalu, on Tuesday dispatched two "brand ambassadors" on the Save-A-Lot Fuel Your Family Road Trip.

May 5, 2011
Pantene taps Eva Mendes, Naomi Watts as brand ambassadors

Procter & Gamble has announced a new advertising campaign for its Pantene hair care brand, featuring actresses Eva Mendes and Naomi Watts.

April 25, 2011
L’Oréal boutique touts beautiful convenience


Shoppers of Bed Bath & Beyond’s Upper East Side location in New York can experience the ultimate beauty destination thanks to the recent opening there of L’Oréal Paris’ first-ever “boutique.”


April 25, 2011
RAD employs Rx initiatives, new format

Rite Aid recently has put into play a number of forward-looking initiatives to help improve operations, particularly across pharmacy. The Pennsylvania-based retailer last month announced its test market of six new Wellness store prototypes, and after successfully testing a 15-minute prescription guarantee in three states, Rite Aid expanded that guarantee to all states except New York. 


March 30, 2011
Madame Ines de la Fressange joins L'Oréal Paris as brand ambassador

French beauty company L'Oréal Paris has tapped French model Madame Ines de la Fressange to join its family of brand ambassadors.

January 21, 2011
Atkinson to put stamp on front end as Walgreens optimizes CCR

“The true ambassadors for the brand.” That’s how Walgreens president and CEO Greg Wasson now describes the company’s 244,000 employees.

November 29, 2010
Peeps gets into the holiday spirit

Peeps is introducing its first chocolate-covered candy with a flavored marshmallow center this holiday season, the candy brand announced last week.

November 21, 2010
Vaseline Intensive Rescue seeks to end dry skin

Vaseline Intensive Rescue, a Unilever brand, is on a mission to rescue dry skin this...

October 10, 2010
Reporters Notebook

Procter & Gamble’s Olay has named singer-songwriter Carrie Underwood as its first-ever North American celebrity...

September 7, 2010
Olay taps Carrie Underwood as brand ambassador

Skin care brand Olay has named singer-songwriter Carrie Underwood as its first-ever North American celebrity...

March 19, 2009
Tampa Bay, Fla., doctors becomes paper free

Our industry received one more reminder of the leadership retail pharmacy has shown on health...

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