The number of healthcare diagnostic products featuring a direct link to Apple's iPhone or iPod Touch increased by one on Wednesday as Sanofi US announced the launch of the iBGStar Blood Glucose Monitoring System.
Technology is changing the general merchandise aisles. Online greeting cards have grabbed share from traditional cards, and photofinishing is taking a hit as consumers move to digital photo publishing.
Duracell brought to New York its mobile Smart Power Lab tour, which gives New Yorkers and tourists the opportunity to recharge their mobile electronic devices and participate in powering the New Year's Eve numerals.
Harris Interactive on Thursday released the 2010 results of the first annual "Youth EquiTrend" study, which asked 8-to-24-year-olds to rate brands on several key elements of brand equity, including familiarity, quality and purchase consideration.