ARTICLES BY THIS AUTHOR
Retailer decisions to pull back on print circulars are complex because they impact ingrained customer habits.
AI capabilities for retail are growing, and now is the time for experimentation and strategic investments.
Spotlighting key trends and solutions improves a retailer’s chances of building shopper engagement and loyalty.
In this latest column, David Orgel discusses the hurdles retailers will face in 2023, and how they can ease the challenges by thinking strategically about the needs of shoppers, employees and communities.
In his latest column, David Orgel discusses how retailers have raised the bar with creative initiatives that spotlight deep knowledge of local needs.
In his latest column, David Orgel illustrates how relying on proven retail strategies help retailers succeed in the fourth quarter.
Columnist David Orgel emphasizes how enhancing customer experiences is essential amid changing shopper behaviors.
In his latest column, David Orgel looks at retailers’ refashioned loyalty effort strategies that include tying into inflation and leveraging personalization.
From health preferences to career intentions, columnist David Orgel writes about how Gen Z’s evolving perspectives provide new opportunities for retailers.