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Sally Hansen set to launch eye, lip and face products for 2009

12/19/2008

NEW YORK Coty Inc.’s Sally Hansen brand is entering 2009 with several new products for eyes, lip and face.

For luscious lips in 2009, Sally Hansen has developed several breakthrough lip formulas that will be available in March. For plumper lips with even more saturated color there’s the new Lip Inflation Color-Full ($7.95). For a matte finish that doesn’t dry lips there’s the new Moist & Matte Lip Color ($7.95). For definition without a lip liner there’s the new Sculpt & Shape ($8.95) lip reshaper for extreme definition. Additional new products for lips include the Age Eraser Lip Treatment ($9.95), Miracle Care Lip Saver ($7.95) and Diamond Lip 12 Hour Lip Treatments ($6.25).

In addition, Sally Hansen is expanding the Natural Beauty Inspired by Carmindy collection with the new Forever Stay Eye Pencil ($7.95), Natural Highlighter Duos ($9.95), Airbrush Spray Makeup ($13.95) and Ultra Soothing Lip Tint ($7.95). The collection, developed in partnership with Carmindy, a resident makeup artist on TLC’s hit show “What Not to Wear,” is formulated with minerals, natural extracts and active botanicals like soy, bamboo, papaya and mango. All of the products are paraben-free.

For lashes there’s the new Sally Hansen LaCross Double Curl Eyelash Curler that crimps lashes at two different levels for eye-opening curl ($6.95).

Additional new products include the LaCross Pedi-Perfect foot care set to remove dry skin and calluses ($8.95) and the LaCross Eco-Friendly Nail Boards, the first line of eco-friendly professional size nail files (99 cents).

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