Style icons Rodner Figueroa, Karla Martinez go behind the scenes with Colgate Optic White toothpaste

NEW YORK — Television producer and fashion journalist Rodner Figueroa is sharing his secret to a white smile on the set of the new Colgate Optic White commercial in Miami.

“I’m constantly being asked what makes stars shine on the red carpet, and I have to say, nothing pulls a look together like a bright, healthy smile,” Figueroa stated. “That’s why I’m excited to let people in on my little fashion secret: Colgate Optic White toothpaste, which contains a unique technology with hydrogen peroxide — the same ingredient used in whitening strips.”

Figueroa was joined by Colgate spokeswoman and television presenter Karla Martínez.

The new Spanish-language commercial will debut in early March.