Cheez-It, Wendy’s launch limited-edition Baconator Crackers

Cheez-It and fast-food company Wendy’s are coming together to innovate the classic cheesy crackers. 

The two companies have teamed up to launch the Cheez-It x Wendy’s Baconator Crackers, which feature flavors of cheese and applewood-smoked bacon.

"Cheez-It fans are known for their passionate love of our signature cheesy flavor, baked with 100% real cheese – and we're always looking for new ways to surprise them with bold, flavor-packed experiences," said Cara Tragseiler, senior brand director for Cheez-It. "With Wendy's, we found the perfect partner to create something completely unexpected – a snack that brings the craveable flavor of the Baconator to the cracker aisle in a way only Cheez-It can."

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The new Cheez-It x Wendy's Baconator Crackers will be hitting shelves nationwide this July for a limited time. 

"This partnership with Cheez-It brings together two iconic brands for a savory, crunchy snack fans will love," said Lindsay Radkoski, U.S. chief marketing officer for The Wendy's Company. "We took our famous Baconator – a burger known for its irresistible, beefy, bacon-loaded flavor – and reimagined it with the unmistakable cheesy crunch of Cheez-It. The result is a one-of-a-kind bite that gives fans a fresh, new way to enjoy their Wendy's favorite anytime, anywhere."