CVS Health names Kathryn Metcalfe chief communications officer

Kathryn Metcalfe has been appointed CVS Health senior vice president and chief communications officer. In this role, she is responsible for all internal, external, crisis, and reputation communications across the organization.

“I’m excited to help CVS Health transform the health care system and make it more convenient, simple and affordable for consumers,” Metcalfe said. “CVS Health has played a significant role throughout the pandemic response, with over 15 million tests and 10 million vaccines administered — with more to come. Our unique model and strategy will help us continue to lead the way in improving how health care is delivered across the country.”

Metcalfe joined Aetna, a CVS Health company, in 2016 as the Chief Communications Officer. After leading the communications around the integration between CVS Health and Aetna, she assumed the same role at CVS Health in February 2019, rejoining the company in early 2021.

In addition to her most recent roles, Metcalfe has extensive experience at several prominent health care companies. She led Corporate Affairs or Communications departments for Bristol-Myers Squibb, Deloitte, Pfizer’s Diversified Businesses and Novartis. Metcalfe also has a wealth of agency experience, serving in senior roles at WPP agencies and boutique healthcare firms.

Metcalfe holds master’s and bachelor’s degrees in journalism from Northwestern University. Outside of the office, Metcalfe is active in education, having previously served as an adjunct professor at New York University. She also maintains close ties to her hometown of Boise, Idaho, where she helped build a sustainable learning park through a property donation and fundraising campaign.