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General Merchandise

  • Hershey’s goes for triple the chocolate with new Cookie Layer Crunch flavor

    Hershey's had added even more chocolate to its Cookie Layer Crunch product line. The Hershey, Pennsylvania-based company has announced the debut of the Triple Chocolate flavor, which is made from chocolate crème, chocolate cookie bits and milk chocolate.  

  • Pop-Tarts brings fan favorite back to store shelves

    After requests from fans of the Pop-Tarts products to bring back a discontinued flavor, the brand has decided to give into demand and bring the Frosted Strawberry Milkshake flavor back to store shelves. For a limited time, consumers will be able to purchase the toaster pastries beginning in December.  

  • SheaMoisture caters to shrinkage-prone tresses with new collection

    SheaMoisture has found a way to help consumers maintain hair length in a healthy way that elongates shrinkage-prone tresses. The new Red Palm Oil & Cocoa Butter collection detangles, defines, moisturizes, lengthens and blocks humidity, the Sundial-owned company said.

  • Hallmark’s new Signature

    According to research from Hallmark, the Kansas City, Mo.-based greeting cards company, nearly three-fourths of consumers who send holiday cards do so because they know how good it feels when they receive a holiday greeting.

  • Borden Cheese offers new options in the dairy aisle

    Borden Cheese has expanded its range of products by bringing a new option of products to the fold. Consumers will now be able to get their hands on new Thick Cut Shreds. This latest launch is created with high-quality, wholesome ingredients and is five times as large as a regular shred of the cheese from Borden, the Chicago-based company said.

  • RangeMe Verified brands debut on product discovery platform

    ECRM said that RangeMe Verified brands can reduce the time it takes to source a product.
  • Challenges posed of marketing new cat litter to reluctant consumers

    How can litter companies get pet — or to be more specific — cat owners to switch to a new brand of product? It’s a question Packaged Facts brings up and tries to solve for marketers in Cat Litter: U.S. Pet Market Trends and Opportunities. With 87% of cat owners purchasing litter within the last 12 months, it’s become the largest category in the non-food pet supplies market, which is expected to hit sales of almost $3 billion by the end of 2017.

  • Nintendo’s Super Mario Odyssey partners with Kellogg’s on limited-edition cereal

    Nintendo is entering the world of breakfast with the help of Kellogg’s. Together, the companies will be launching collectible Super Mario Odyssey box art and cereal. The limited-edition cereal will be of a mixed berry flavor and contain colorful power-up marshmallows. If that weren’t enough, each of the boxes also will function as an accessory to the amiibo – a wireless communications and storage device used with compatible figurines.

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