HRG Future 50: Brands that led 2019 with innovation, sales strength
It isn’t easy to release forward-thinking products these days. Between brick-and-mortar and e-commerce, plus social media ads touting the latest cutting-edge product, many consumers would say they’ve seen it all. In spite of these challenges, CPG companies have not lost their edge. Quite the opposite, in fact. Innovation and novelty continue to keep consumers happy, and the category analysts at Waukesha, Wis.-based Hamacher Resource Group know this better than anyone.
Every year, the analysts take a look at sales and distribution of CPG products from the past year to identify offerings that are unique in their category or subcategory, as well as cutting-edge products that explore new forms, flavors and technologies. They also look at more robust versions of well-known products or a category mainstay’s expansion into additional categories — all to compile the Future 50 report. What follows are the 50 products that managed to distinguish themselves in a crowded marketplace.
Click the image to the right to read the full report.