Lola from Rio expands retail presence with launch at Sally Beauty
Lola from Rio is broadening its retail reach following its rollout to Sally Beauty shelves.
The brand announced that several of its products are now available for purchase at the retailer’s locations across the Orlando area, including the flagship location.
“Launching with Sally Beauty marks an exciting milestone for Lola From Rio as we continue building our footprint in the U.S.,” said Katherine Morón, CEO of Tu Azul, the official distributor of Lola From Rio. “Sally’s deep connection with beauty lovers—especially those embracing textured, expressive hair—makes this the perfect partner to bring our formulas to new shelves.”
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Products that consumers will be able to purchase include:
- Rapunzel – Strengthens from root to tip with scalp-focused tonics and nourishing treatments that support fuller-looking, more resilient hair.
- Meu Cacho Minha Vida – A favorite for wavy, curly, and coily hair, powered by Patauá Oil and botanicals to restore moisture, bounce, and definition. Featuring Lola’s dynamic duo—the Combing Cream and Jelly Gel—for soft, long-lasting curls.
- Ela É Carioca – Nourishing and protective, this all-in-one care line keeps hair soft, frizz-free, and ready for anything. Its iconic scent instantly transports you to Rio—think sunshine, sea breeze, and feel-good vibes.
- Xapadinha – Sleek, smooth, and straight to the point. This ultra-moisturizing collection is your secret weapon for soft, shiny strands with heat protection and frizz control.
- Morte Súbita – Like a comeback in a bottle. This rich, ultra-repairing formula brings dry, damaged, and over-processed hair back to life—restoring softness, strength, and that “just-left-the-salon” feel.
- Densidade – For fine, fragile, or thinning hair that needs a boost. With Baicapil™, Niacinamide, and Barbatimão extract, this fortifying collection helps improve density over time while supporting stronger, more resilient strands.
Lola from Rio is also available for purchase at Walmart and Navarro, a retailer within the CVS Health family.