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Elle line at Kohl's to include cosmetics collection
MENOMONEE FALLS, Wis. — Kohl's and Lagardere Active are looking to expand the Elle-branded lifestyle collection into cosmetics, as well as fashion jewelry, in spring 2012.
The brand — which initially launched in 2007 and has since expanded from apparel into other categories, including shoes and home goods — will include a line of makeup, skin care, bath and nail products.
The line also will include runway-inspired jewelry, including necklaces, earrings, bracelets and rings.
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Beech-Nut launches baby food line with Green Giant
AMSTERDAM, N.Y. — Beech-Nut has rolled out a new line of baby foods it has co-branded with Green Giant.
Each product is made with natural ingredients that will please parents and children alike.
"Green Giant shares our lasting commitment to childhood nutrition, superior quality standards and delicious tasting foods. Moms and retailers agree: This is another great value-building innovation from Beech-Nut and its new licensing partner, Green Giant," said Evan Eckman, chief marketing officer for Hero North America, parent company of Beech-Nut.