News Briefs

Panic Panties is expanding the assortment of its products carried at CVS locations. 

The women-owned brand recently shared that the retailer will now begin to sell its new Everyday Stretch Thong, which also marks the retailer’s first thong offering. 

The product features a soft and sleek lace waistband with a “buttery smooth” microfiber body and cotton gusset, the brand said. The Everyday Stretch Thong, like all other Panic Panties products, is OEKO-TEX certified and is free of harmful toxins and chemicals, per the brand.

"This launch is a game-changer—not just for Panic Panties, but for anyone who’s ever needed a quality pair of panties in a pinch," said co-founder Maria Marino. "We’re proud to lead this new category at CVS and to help make pantyless moments a thing of the past."

Essie announced that one of its most popular red-orange shades is making a comeback. 

After originally launching in 2008, being discontinued and briefly relaunching in 2021, Clambake is making a return. 

To coincide with the launch, the brand is teaming up with Meredith Hayden, viral chef of Wishbone Kitchen to celebrate the re-release. 

Consumers will be able to purchase Clambake for a limited time exclusively at Ulta.com for $10. 

There’s a new razor from BIC hitting shelves that tackles the shaving needs of men with sensitive skin. 

New from the brand is the Flex 5 razor, which features five blades for a close shave, a lubricating strip infused with aloe, vitamin E and licorice to enhance glide, a pivoting head to adjust to the skin’s contours and extended durability, the brand shared. 

"The launch of the new Flex 5 Sensitive razor underscores BIC's commitment to purposeful innovation that meets the needs of our consumers," said Haven Cockerham, BIC chief commercial officer for North America. "As irritation and razor bumps remain a top concern for consumers with sensitive skin, the Flex 5 Sensitive razor aims to tackle these challenges head-on, delivering a smooth shave to protect skin from irritation, ensuring that men with sensitive skin can experience comfort and confidence with every stroke."

Retailing for $6.92, BIC’s new Flex 5 Sensitive Razor is available for purchase at retailers nationwide including Walmart, Walgreens, Kroger and Amazon. 

Revolution Beauty has a new lip pairing that is designed to add shine to lips. 

New from the brand is the Pout Lip Oil, a gloss that adds hydration to the lips without a hint of stickiness. The lip product is formulated with nourishing oils and it is available in seven shades—lychee clear, glam pink shimmer, watermelon pink, juicy peach, honey shimmer, raspberry pink and cherry red. 

The Pout Lip Oil is available for purchase online via Revolution Beauty’s website, as well as at Target.com and Ulta.com. 

Kourtney Kardashian Barker’s vitamin and supplement brand Lemme, is introducing a new product—Lemme Play. 

The daily intimacy gummies are formulated with ingredients that aim to help support sexual wellness, promote healthy blood flow and enhance mood. 

"There hasn't been enough innovation in this space, and we're excited to change that," says Lemme founder Kourtney Kardashian Barker. "Lemme Play is a way to care for yourself, to feel good in your body, and to embrace intimacy as part of your daily routine."

Formulated with a S7 Nitric Oxide Complex that contains maca root and horny goat weed, the gummies retail for $30 and are available for purchase online via Lemme’s website. 

Seen, the hair and skin care focused brand developed by Dr. Iris Rubin, is entering the baby care category with a brand new launch. 

The latest from the brand is Seen Baby 2-in-1, Fragrance Free. This gentle, fragrance-free, tear-free and sulfate-free shampoo and body wash was designed to cleanse the delicate skin of a baby, the brand shared. 

Formulated with bisabolol, the product is also vegan, cruelty-free and PETA-approved. 

Retailing for $18, Seen Baby 2-in-1 is available for purchase online via the Seen website and Amazon.