Following the tragic explosion at the R.M. Palmer food processing facility, Giant is inviting customers to join in its efforts to support the West Reading community. Now through April 9, Giant will donate 50 cents for every Palmer Easter candy and chocolate purchased, up to $25,000, to support the West Reading Disaster Recovery Fund.

“The Giant Company is deeply saddened by the tragic events impacting the West Reading community and R.M. Palmer team,” said John Ruane, interim president at Giant. “While nothing will make up for the loss experienced, we hope to grow community resources and support in partnership with those we serve. Together, we can help uplift a neighborhood in need one purposeful act at a time.”

Angela Pinkstaff, director of business development at HRG, will lead a Smart! Talk presentation, “Improve Your Environmental Impact with Sustainable Fixture Practices,” on the show floor at Shop! MarketPlace, Wednesday, April 26, at 10 a.m. The session will focus on streamlining the fixture reset process by employing processes to facilitate the reuse of componentry to decrease waste, reduce labor hours and increase profitability. Shop! MarketPlace is at the Palmer Events Center on April 25-27 in Austin, Texas.

The interactive presentation will show how technology can help attendees overcome any internal resistance to change and illuminate where improvements can be made, reimagining more cost-effective and socially responsible resets. In addition, attendees will learn how to assess current reset processes and identify improvement areas, estimate savings in time, labor and materials and the significance of the potential improved environmental impact.

Pinkstaff stated, “Social responsibility is not a fad. Brands, retailers, and suppliers alike are looking for ways to implement processes and procedures that have positive, measurable impacts. Improvements in sustainability related to fixture processes can offer constructive environmental impacts, as well as save time, labor and material costs.”

Premier Nutrition is adding protein to the frozen breakfast aisle with a new partnership.

The brand is joining forces with De Wafelbakkers to launch Premier Protein Frozen Pancakes, which contain 15 g of protein per serving and can be heated up in 60 seconds in a microwave.

“We’re excited about our partnership with Premier Nutrition to launch Premier Protein Frozen Pancakes,” said Tom Polke, CEO of De Wafelbakkers. “Breakfast consumption at home is on the rise and as people look to add more protein to their diet, we have developed great tasting pancakes that are quick and easy to prepare for those busy mornings.”

Available in packs of 12 and 24, Premier Protein Frozen Pancakes are now available for purchase at retailers nationwide.

“Premier Protein is known for bringing delicious, protein-packed shakes and powders to millions of Americans, and we’re excited to expand into a new category with De Wafelbakkers,” said Nick Stiritz, U.S. Vice President of Premier Nutrition. “With the launch of these protein pancakes, we’re bringing Premier fans even more ways to bring great tasting nutrition to their health journey!”

There’s a new way to enjoy the classic Rice Krispies treat, thanks to a partnership between Frankford Candy and Kellogg’s.

The companies have partnered to launch king-sized Kellogg’s Rice Krispies Candy Bars to shelves, combining the classic cereal with marshmallow candy and strawberry flavors.

“Consumers are seeking products that enhance their sensory experiences through a combination of taste, texture and sound,” said Molly Jacobson, director of business development at Frankford Candy. “As a beloved and versatile cereal known for its Snap, Crackle and Pop, we think consumers will find the combination of crunchy Kellogg’s Rice Krispies cereal and creamy candy hard to resist.”

Available in marshmallow and strawberry flavors, the king-sized Kellogg’s Rice Krispies Candy Bars will hit shelves in April for a suggested retail price of $2.49. They can be found at Walmart, Five Below and Big Lots stores nationwide, as well as online.

Goli Nutrition is expanding with the launch of its new 3-in-1 Pre+Post+Probiotics Gummy.

Each gummy contains a combination of prebiotics, probiotics and postbiotics, including the strain bacillus subtilils DE11, lactobacillus paracasei MCC1849 and XOS, the company said.

“After creating the World's First Apple Cider Vinegar Gummy, we were driven to create another first,” said Goli’s Senior Director of Regulatory and Scientific Affairs, Nisha Nonato. “The world of probiotics may be intimidating, but our mission is to make daily wellness simple and delicious.”

Overall, the product looks to help users maintain a healthy gut microbiome, promote overall digestive health and aid in supporting immune health, the company said.

Goli Nutrition’s 3-in-1 Pre+Post+Probiotics Gummy is available for purchase online.

Mielle is looking to enhance how consumers style their hair after washing without using any heat.

The company has added two products to its Pomegranate & Honey collection: the Air Dry Styling Lotion and Air Dry Styler Gel. 

The products are formulated to reduce drying time while maintaining moisture and shine and offer users flexible control and hold without the crunch, the company said.

The Air Dry Styling Lotion is designed to detangle and define as its softens type 4 hair for wash-and-go curls. The Air Dry Styler Gel is formulated to elongate, clump and set type 4 curls with flexible control and medium hold.

Retailing for $12.99 each, Mielle’s new Air Dry Styling Lotion and Air Dry Styler Gel are available for purchase online.