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Wegmans highlights nature with clothing

2/9/2011

LANHAM, Md. — Located within Wegmans’ “Nature’s Marketplace” is this 16-ft. aisle of good-for-you clothing (made from hemp, organic cotton, bamboo and/or soy), including the nearby array of yoga products from Gaiam in the background.



It’s a whole health-and-wellness lifestyle position the grocer has created just outside its pharmacy — in fact all of the “Nature’s Marketplace” fixturing melds right into the center-store “back bench.”

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