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What’s Hot: 3 Musketeers’ Mint debuts on diamond anniversary

8/13/2007

HACKETTSTOWN, N.J. —The 3 Musketeers brand is celebrating its 75th anniversary this year with the debut of its new 3 Musketeers Mint, which features mint nougat dipped indark chocolate.

Combined with 45 percent less fat than the average leading chocolate brands, 3 Musketeers Mint is a delicious chocolate treat consumers can feel good about indulging in.

“The 3 Musketeers brand has been a leader in the snack food category since launching in 1932,” said Michele Kessler, vice president marketing, Mars Snackfood, U.S. “3 Musketeers Mint [is] the first brand extension in 75 years.”

Available in two-piece single-serve packs or 9-ounce bags of minis, the new 3 Musketeers Mint provides portion control, allowing consumers to share or save a piece for later. Single-serve packs retail for 65 cents and minis retail for $3.29.

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