Lightlife is continuing to expand upon its plant-based food options by debuting two new takes on traditional chicken.
Its plant-based chicken breasts and plant-based chicken strips are made with simple ingredients that mimic the texture and flavor of chicken, the Chicago-based company said.
“Lightlife Plant-Based Chicken Breasts and Strips deliver a chicken-like eating experience and versatility that is unmatched," said Jitendra Sagili, chief research and development and food technology officer of Greenleaf Foods, SPC. "These products reflect our vision of relentlessly evolving the product designs, utilizing ingredient technologies delivering on consumers’ expectations for taste, color and texture.”
The plant-based chicken breasts and chicken strips offer between 9 to 6 g of protein per serving, and are made using the brand’s high-moisture extrusion technology to deliver a juice texture similar to the traditional chicken experience.
Made with pea protein, both plant-based chicken offerings are Non-GMO Project Verified, vegan certified and do not contain artificial flavors.
“Plant-based chicken is the No. 2 selling plant-based protein segment based on dollar sales, with a category size of $308 million, creating a significant opportunity to drive the segment forward and bring in new consumers,” said Adam Grogan, president of Greenleaf Foods, SPC. “We’re excited to invite consumers to experiment with Lightlife plant-based chicken breasts and strips across a variety of hot and cold applications.”
Consumers can find Lightlife’s plant-based chicken breasts and chicken strips at Publix and Whole Foods Market locations nationwide.