Seventh annual Nexcare Give Program features model Niki Taylor

ST. PAUL, Minn. — Nexcare Bandages have partnered with the American Red Cross and supermodel Niki Taylor for the seventh annual Nexcare Give Program. The program celebrates the World Health Organization’s World Blood Donor Day on June 14. Coming at a crucial time each year, blood centers often face what is known as “summer shortages,” because fewer people donate blood due to schools being out of session and vacation schedules.

 

This year, Nexcare Brand and the American Red Cross will celebrate all those who “give” around the world with the theme “Creating a Culture of Giving.” The 2015 limited-edition collection of bandages features eight designs inspired by patterns and textiles from various cultures and locations around the world.

 

“It’s an honor to team up for another year of the Nexcare Give Program to help raise awareness about the importance of blood donation,” Taylor said. “The American Red Cross and blood donation saved my life after my car crash in 2001. This World Blood Donor Day, I encourage everyone to visit their local blood center, roll up a sleeve and give and then share their story on social media to encourage friends and families to get involved.” Those who aspire to show support and share personal blood donation stories with friends and the “give” community are encouraged to use the hashtag #GiveInspires in their posts, tweets and photos.

 

Those who come out to give blood with the Red Cross from Monday, June 8, through World Blood Donor Day, on Sunday, June 14, will receive limited-edition Nexcare give bandages, while supplies last.