Schnucks campaign raises $120K for Urban League
Schnuck Markets and the Urban League of Metropolitan St. Louis shared that Schnucks customers and the company donated $120,000 to support the Urban League through the third annual Round Up at the Register campaign. Customers donated $112,766, and Schnucks provided an additional $7,234. The campaign, which celebrated Black History Month, ran from Feb. 1-Feb. 14.
At checkout, Schnucks customers had the option to round up their purchases to the nearest dollar with 100% of donations in the St. Louis area supporting the non-profit organization’s Save Our Sons program. Round-ups at Schnucks stores in other markets supported the Urban League chapter in each area or the National Urban League.
“We were honored to once again celebrate Black History Month with our decades-long partners at the Urban League,” said Todd Schnuck, Schnucks chairman and CEO and past ULSTL chairman of the board. “As a company that employs nearly 12,000 teammates, we not only have the opportunity to nourish people’s lives and help develop the workforce, we have the obligation to do so—a goal shared by the Urban League through the Save Our Sons program.”
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The ULSTL’s Save Our Sons program seeks to help economically disadvantaged African American men living in the St. Louis region find jobs and have the opportunity to earn livable wages. This program completes these objectives by assisting the participants in obtaining post-secondary education and job training and teaching the imperative career life skills and work ethic necessary to become successful employees in today’s workforce.
"We are truly grateful for our longstanding partnership with Schnucks, but this year's Round Up effort is especially humbling because we are coming out of a pandemic and a devastating flood that impacted so many," said Michael McMillan, ULSTL president and CEO. "The fact that people intentionally dug a little deeper to support our programs and our mission speaks volumes. We are so deeply appreciative."
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