Regional Rx Report
1/18/2009
Like boxers in the ring, both regional and national players are battling for the win and striving to overcome much of the same challenges, whether it is an uppercut from average wholesale price, a jab from patients coping with rising pharmacy premiums and co-pays, or a counterpunch from the rival down the street. But despite the challenges and added pressure from retail heavyweights, regional players refuse to get pinned against the ropes. Unlike many of the large pharmacy retailers that must wade through layers of management and tread cautiously as to appease Wall Street, these lightweights have speed and agility on their side, and they are taking innovative measures to maintain their footing. In fact, many would argue that these lightweights are the true heavyweights in the communities they serve. Click below to download the PDF of the Regional Rx Report.
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