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Amber Specialty Pharmacy partners with MarkeTouch Media to enhance care coordination

With MarkeTouch Media’s TouchPoint Management solution, Amber Specialty Pharmacy saw improvements in patient adherence, patient experience, and overall satisfaction.

Amber Specialty Pharmacy is partnering with Houston-based MarkeTouch Media to streamline their patient communication using automated, targeted, and responsive outbound notifications across a variety of services. This addition of using patient preferred communication has allowed Amber Specialty Pharmacy to provide more focus on their patients and spend less time managing routine tasks that were consuming valuable staff resources, the company said.

Full results of the newly released whitepaper, “Five Immediate Benefits of Incorporating Specialty Pharmacy Focused Automated Outbound Patient Notifications”, can be read here.

“Amber Specialty Pharmacy has always taken a strategic approach leveraging technology to allow us to better serve our patients,” said Adam Winstead of Amber. “With MarkeTouch Media’s TouchPoint Management solution, we saw improvements in patient adherence, patient experience, and overall satisfaction. Furthermore, we have seen effective improvements in clinical outcomes and operational efficiencies. Our partnership with MarkeTouch has been a catalyst in creating a more focused approach to assisting our patients.”

Lyle Green, MarkeTouch Media’s vice president of sales and marketing, said, “Amber Specialty Pharmacy was growing rapidly and needed solutions to assist in managing the administrative and operational tasks to streamline workflow and benefit their patients. We are thrilled with the results that Amber is achieving, and they clearly demonstrate that TouchPoint Management is a valuable tool for all Specialty Pharmacies.”

Amber Specialty Pharmacy and MarkeTouch Media continue to collaborate and develop additional services specifically tailored to meet the needs of Specialty pharmacy patients. To view the white paper’s findings, click here.


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