Nasal strip brand Breathe Right is bringing a new ad campaign to consumers, highlighting the product’s versatility and its diverse customers.
The 30-second spot and campaign are titled “Everybody Strip,” and they focus on the different places consumers can use Breathe Right strips. The ad also highlights Breathe Right's ability to relieve nasal congestion.
The new campaign accompanies a new Breathe Right website, which now offers a filter feature that allows shoppers to match their needs to the right strip — original, extra strength, tan, clear, scented or unscented. The site also offers content about better breathing and an opportunity for consumers to sign up for a free sample or coupon.
View the ad below: