GoodRx unleashes GoodRx for Pets

GoodRx is unveiling GoodRx for Pets, which offers pet owners savings and the ability to have pet medications delivered right to their door. 

GoodRx pointed out that the rising cost of pet health care is a significant concern for many Americans, who collectively spent more than $13 billion on pet medications in 2023, an increase that reflects a broader trend in the pet care industry. 

GoodRx said that prices for pets and pet products and services have surged 25% in the last five years, considerably outpacing inflation rates. This issue is compounded by the fact that only a little over 3% of pets in the United States are covered by insurance, leaving many pet owners to shoulder the burden of both routine and unexpected medical costs out-of-pocket. The disparity between soaring pet care expenses and the slow growth in coverage demonstrates a growing financial strain on pet owners.

[Read more: GoodRx unveils Medicine Cabinet]

With GoodRx for Pets, pet parents can now:

• Find savings on pet medications: Using GoodRx, pet owners can save up to 80% on medications for themselves and their pets, including pet medications for common pet conditions like allergies, anxiety, diabetes, pain and seizures that are available at more than 70,000 retail pharmacies nationwide.
• Skip the trip to the pharmacy: GoodRx now offers an integrated e-commerce experience, powered by Allivet, that allows pet owners to order medications and have them delivered right to their door. For the first time, GoodRx users can access pet-specific medications that aren’t available in retail pharmacies via the platform.
• Keep up with your pet’s health: GoodRx offers expert-created articles and videos on pet health so you can get the best care for your dogs, cats and other pets.

"Pet owners have been using GoodRx for years to save on medications for their beloved pets for conditions like anxiety and seizures—to the tune of several million prescriptions per year,” said Aaron Crittenden, senior vice president of Rx Marketplace at GoodRx. “It's a pretty strong signal of value when people use your platform for something you haven't actively pursued. So, we decided to build a focused experience for pet owners with a broader range of medications, more savings, and easy access through both pharmacies and home delivery. We're excited about what GoodRx for Pets can do for American households over time."

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GoodRx for Pets leverages the company’s e-commerce capability, which enables consumer health and pharmaceutical brands looking to provide a frictionless experience for consumers to integrate their offerings directly into the GoodRx platform.

To learn more about GoodRx for Pets and start saving, visit here.