Make the Connection: Drive Revenue, Build Brand Equity with Patients Through the Phone

Making the connection with patients is paramount in the pharmacy and healthcare professions. The preferred communications channel by most consumers is the telephone, especially for sensitive matters. However, 88 percent of calls go unanswered, most often for fear of scammers or other unwanted calls. An enterprise’s entire reputation rests on the quality of its communication network. That is why more healthcare companies seek solutions to verify their calls, so customers know who is on the other end of the call. The result goes beyond just the connection but also loyalty to the provider that can lead to greater sales.