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Ahold USA appoints new EVP marketing

7/19/2012

CARLISLE, Pa. — Royal Ahold's American division has split its EVP marketing and merchandising position in two, the company said.



Ahold USA announced the appointment of Erik Keptner to the newly created position of EVP marketing. The search for an EVP merchandising is ongoing, the company said. Ahold USA operates the Giant-Carlisle, Giant-Landover and Stop & Shop chains and the online grocery service Peapod.



Keptner will report to COO Carl Schlicker and will be responsible for long-term marketing strategies. He started working for Ahold USA in 1998 as a consumer research analyst at Giant-Carlisle and has served as SVP marketing and consumer insights since 2010.

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