American Greetings offers a new way to rock out on your birthday
CLEVELAND Everyone wants to feel like a rock-star on his or her birthday, and American Greetings has released a new line of greeting cards to help with that. American Greetings’ new telescoping Guitar cards extend into a mini-guitar shape when pulled. This transformation cues the “Happy Birthday” song to play, allowing card receivers to rock out air-guitar style.
“These cards really delight kids because there are so many surprises packed inside, from the colorful images and fun copy, to the excitement of pulling the card to reveal all four panels and unleashing the musical element,” said Carol Miller, executive director of new product concepts at American Greetings.
The Guitar cards come in a variety of guitar shapes, such as acoustic, electric and rock 'n' roll, and different themes, including cute cats and hippies. They are available nationwide at participating drug chains, grocery stores and supercenters, and American Greetings and Carlton Cards retail stores.