COLORADO SPRINGS, Colo. The Global Market Development Center is kicking off its 39th annual Health Beauty Wellness Marketing Conference this week in Orlando, Fla., extensively focusing on the health, beauty and wellness initiatives across the entire retail store.
GMDC has invited and colocated the conference with the Food Marketing Institute Supermarket Pharmacy Conference. The two conferences offer members of both associations an opportunity to develop strategies and tactics to capitalize on the emerging health and wellness opportunities at retail.
GMDC and FMI members have the opportunity to participate in sessions where retailers, suppliers and service companies will meet to discuss strategic initiatives across all departments of retail and wholesale members.
Additionally, the conference will feature roundtable discussions, focusing on the future of health, beauty and wellness along with the industry’s emerging topics and issues.
“We have created a meeting agenda that maintains the identities of the two individual events while creating a forum for collaborative business meetings and education. In Orlando this week, supplier and service companies are joining executives from the health, wellness, beauty, pharmacy and center store departments of wholesale and retail members to work together on developing the categories essential for presenting a health and wellness shopping experience that meets the needs of today’s consumer”, said David McConnell, GMDC president and CEO.